Proudly Serving Oklahoma, North & West Texas

The right ophthalmic equipment for the way your practice actually works.

Compare imaging, OCT, visual fields, tonometry, pretest and practice solutions with direct guidance from Ryan Whitecotton, from the first conversation through demo, installation and training.

Ask Ryan What Fits Explore Products
  • Direct access
    You talk to Ryan, not a call queue. One number, before and after the sale.
  • One comparison, not one pitch
    iCare, Visionix/Optovue, Micro Medical, Volk and Surgenex compared side by side, not pitched one at a time.
  • Demos in your lane
    Instruments seen in the room they would live in, across Oklahoma and North & West Texas.
Ryan Whitecotton, founder of Whitecotton Vision
Ryan Whitecotton
Founder

Rooted in Oklahoma, North & West Texas

From the Panhandle to the Metroplex, this is a territory of long drives and small towns as much as big metros. Whitecotton Vision is built to cover all of it.

Advice Before Inventory

Whitecotton Vision carries multiple lines because different practices need different answers. If something isn’t right for your practice, Ryan will say so.

Still Here After Delivery

When your team needs help, the person who sold you the equipment is the person who answers when you call about it, through installation, training, and whatever comes up in year two.

Featured Technology

Equipment Worth a Closer Look

One instrument from each category Whitecotton Vision carries. The full catalog across iCare, Visionix/Optovue, Micro Medical, Volk and Surgenex is one click away.

Ryan and I have worked together for almost two decades. He is incredibly dependable and has always gone the extra mile. He’s helped me with equipment I own when he didn’t even work for the company anymore. I can’t imagine a better working relationship. I’m very excited for his new company! Highly recommend.

Selina R. McGee, OD, FAAO
BeSpoke Vision, Edmond, Oklahoma
About Whitecotton Vision

One Name. One Call.
One Stop.

Whitecotton Vision is founder-led and locally accountable: honest guidance, equipment recommendations shaped by practice fit rather than by a single product line, and one person who owns the outcome from first demo to long after install.

Learn More About Whitecotton Vision

Curated Portfolio

A curated line card, so every product is one Ryan can demo and support himself.

Practice Economics

Help working through equipment ROI and case volume before you commit.

Service Territory

All of Oklahoma. North and West Texas.

From the Panhandle to the Metroplex: Oklahoma City, Tulsa, Dallas–Fort Worth, Amarillo, Lubbock, Midland–Odessa and every practice in between. Hands-on demos, installation, and support, delivered in person.

Whitecotton Vision service territory: Oklahoma, North and West Texas
Whitecotton Vision Territory
Primary metro markets
Whitecotton Vision founder and territory lead

Have an equipment question? Let’s talk it through.

Schedule a demo or reach out directly. You will be talking to Ryan, not a call queue.

Ask Ryan What Fits
📞 (405) 535-7493 ✉ Email Ryan

Trusted Partners

iCare Visionix · Optovue Micro Medical Volk Surgenex Acuity Health